Lasso Up
2026-10-01T20:12:18.040Z
We hired Lasso Up to rebuild the Lexar Homes website, and it's the smoothest new-site launch I've been part of, at this company or anywhere else.Our site is large and complex, with a lot of moving parts across multiple regions. Lasso Up handled it well from start to finish. They also guided us through a partial brand refresh at the beginning of the project, and their creative team brought strong ideas that shaped the final result.The site was built on the timeline we agreed on, and the process was efficient throughout. With a site our size, you expect a few things to be missing or broken at launch. When those came up, Lasso Up jumped on them right away and was flexible about getting them fixed fast. That responsiveness has been one of the best parts of working with them.Since launch, we've received a lot of positive feedback on the new site, including from some internal folks who are not easy to impress.We're now continuing to work with Lasso Up on growth marketing, which says a lot about how this first project went. Special thanks to Dylan, David, and Michael for their hard work and responsiveness throughout. Highly recommend them.